What Internet marketing lessons can you get from a Classic Rock album? Well............
Pink Floyd have always been a favourite band of mine. I know, I know, I'm showing my age. My favourite album is Dark Side of the Moon' and my favourite track from that 1973 classic is Time.
And then one day you find
Ten years have got behind you
No one told you when to run
You missed the starting Gun
Four lines from Time which sum up missed opportunities. Opportunities that will not come along too often. You have got to grab them when you can or they can certainly be missed.
In this article I'll try and show you how not to miss the starting gun as far as Internet marketing is concerned.
So are you ready to Start.
If so then there is an Internet Marketing Business out there for you....but how do you find which one. There are ways and means of doing just that.
First of all search the internet and see what is out there. If you have a special area of interest, search for it on Google using various search terms.
Search areas you are interested in. On Google, always watch the top of the page to see how many sites are returned from your searches, to get a feel for how many others are doing similar searches.
Watch how many others are interested in the things you're interested in. Browse through some of the sites on pages 1 and 2 of the Google search results, to see what kinds of websites you find from your searches.
Research the types of online business. Dig a little deeper into these websites to see what services, products or expertise they offer.
Choose an area to focus on. Once you have a feel for what's out there in your area of interest, make a few notes about what services, products or expertise you might be able to provide in a similar area.
Check Out the resources you require.
Starting any business costs money. Be aware that running a business costs money, even an online business. Look at the expenses as investments in your business.
Running a business takes time.
Running any Internet marketing business takes time. A startup business usually requires more of your time than an established business. You can be successful in an online business working part time.
Running a business requires focus.
All businesses require focus, but focus is particularly important in an online business, because your focus determines who your customers are, and how they find you. The better focus your business has, the more you will achieve in the time you have available.
Technology.
Technology is, by definition, an essential resource of any Internet marketing business. You have to know how to create websites, how to be found by the search engines and how to interact with customers once they find you.
Assistance.
Knowing where and when you need help with your business is essential. Running an online business is very possible for the average computer-friendly person (it wasn't, 5 years ago!) but there are still lots of details to learn.
Put it all together.
Choose a business which has a realistic opportunity of success. Select a business model which is appealing to you: service provider, product sales, expertise provider. Develop your business in a field you are interested in, even passionate about.
Find resources you can afford. List the resources you will need: money, time, technology, coaching. Make up a budget and spend a few days developing a realistic plan to fit this new venture into your life, both the time and cost requirements.
Define your angle, your expertise. Define your medium. Will you write ebooks, articles, blogs, work in social media?
Purchase the technology you require. Purchase the technology you require to construct websites, search for in demand topics, track your success on the search engines, communicate with customers and make sales. Some of the technology can be found very cheaply.
Obtain assistance. Find and contact an Internet marketing coach or mentor, who will help you put all this together.
After reading this, you may feel the whole idea of online business pretty daunting. Take heart!
There are many people running extremely successful Internet marketing businesses.
One of the best shortcuts to building one yourself is to look for a turnkey package which combines all the solutions you require into a package of services and products, complete with training and all the technology you need. See below for that very resource.
Pink Floyd have always been a favourite band of mine. I know, I know, I'm showing my age. My favourite album is Dark Side of the Moon' and my favourite track from that 1973 classic is Time.
And then one day you find
Ten years have got behind you
No one told you when to run
You missed the starting Gun
Four lines from Time which sum up missed opportunities. Opportunities that will not come along too often. You have got to grab them when you can or they can certainly be missed.
In this article I'll try and show you how not to miss the starting gun as far as Internet marketing is concerned.
So are you ready to Start.
If so then there is an Internet Marketing Business out there for you....but how do you find which one. There are ways and means of doing just that.
First of all search the internet and see what is out there. If you have a special area of interest, search for it on Google using various search terms.
Search areas you are interested in. On Google, always watch the top of the page to see how many sites are returned from your searches, to get a feel for how many others are doing similar searches.
Watch how many others are interested in the things you're interested in. Browse through some of the sites on pages 1 and 2 of the Google search results, to see what kinds of websites you find from your searches.
Research the types of online business. Dig a little deeper into these websites to see what services, products or expertise they offer.
Choose an area to focus on. Once you have a feel for what's out there in your area of interest, make a few notes about what services, products or expertise you might be able to provide in a similar area.
Check Out the resources you require.
Starting any business costs money. Be aware that running a business costs money, even an online business. Look at the expenses as investments in your business.
Running a business takes time.
Running any Internet marketing business takes time. A startup business usually requires more of your time than an established business. You can be successful in an online business working part time.
Running a business requires focus.
All businesses require focus, but focus is particularly important in an online business, because your focus determines who your customers are, and how they find you. The better focus your business has, the more you will achieve in the time you have available.
Technology.
Technology is, by definition, an essential resource of any Internet marketing business. You have to know how to create websites, how to be found by the search engines and how to interact with customers once they find you.
Assistance.
Knowing where and when you need help with your business is essential. Running an online business is very possible for the average computer-friendly person (it wasn't, 5 years ago!) but there are still lots of details to learn.
Put it all together.
Choose a business which has a realistic opportunity of success. Select a business model which is appealing to you: service provider, product sales, expertise provider. Develop your business in a field you are interested in, even passionate about.
Find resources you can afford. List the resources you will need: money, time, technology, coaching. Make up a budget and spend a few days developing a realistic plan to fit this new venture into your life, both the time and cost requirements.
Define your angle, your expertise. Define your medium. Will you write ebooks, articles, blogs, work in social media?
Purchase the technology you require. Purchase the technology you require to construct websites, search for in demand topics, track your success on the search engines, communicate with customers and make sales. Some of the technology can be found very cheaply.
Obtain assistance. Find and contact an Internet marketing coach or mentor, who will help you put all this together.
After reading this, you may feel the whole idea of online business pretty daunting. Take heart!
There are many people running extremely successful Internet marketing businesses.
One of the best shortcuts to building one yourself is to look for a turnkey package which combines all the solutions you require into a package of services and products, complete with training and all the technology you need. See below for that very resource.
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