If you want to use Twitter for business marketing you will need to develop a large following of people (called followers) in order to get the most out of using Twitter for business.
Just like email marketing, you need to build a large list that you can communicate to.
Most small business owners don't get how Twitter can be an effective marketing tool.
This is great for a business owner like you that wants to take advantage of the Social Media tools out there and get great exposure without spending a fortune on advertising and marketing.
In order to build a following on Twitter, here's a few great ideas that will get the snowball rolling.
Find other businesses that are on Twitter already What other businesses in your area are on Twitter already? Find the ones that have the same types of customers as you and follow them.
You want to take part in their conversation and see what they are doing.
It's a great way to get ideas for your own Twitter feed.
Then follow some of their followers.
Twitter will show you everyone that is following them.
Look at the list and start adding 10-20 people that look like your target market from that list.
Do not just add everyone.
If you add too many people at a time you might get banned.
Plus it is bad Karma to just pillage someone else's followers.
Find the people that do fit your customer type and just add a few at a time.
Search on Twitter You can easily find Twitter users using Twitter's own search engine.
Just click the search button and go to "advanced" this is a killer tool because you can search by state, city, and even a distance from you.
Talk about targeted marketing! Start by finding people in your city using keywords people might search for like "coffee shop" or "Personal Trainer".
You will be able to see what people are talking about.
When someone asks a question, you can answer it and follow that person.
They will likely follow you back.
It is that simple.
As you post great stuff and they see how much valuable information you send out, they will share it with their friends and you will get even more followers from it.
Add your Twitter ID to your signature If you really want to use Twitter for business marketing, you need to make sure that you let everyone you know aware of your Twitter page and encourage them to follow you.
Add your Twitter page link to your email signature.
Any time you reply to someone with your signature, they will see it.
If they use Twitter, they are likely to follow you.
Tell your customers.
If you send out an email newsletter, be sure to mention it in EVERY newsletter you send out.
Again, this will bring more and more people to become your followers and grow your list.
As people see their post, they will see that they are following you and again, you will get more followers from that too.
It's very easy to get 10-20 new followers each day if you follow these simple steps each day.
It is not about getting 1000s of followers each day.
It is about getting a consistent increase of loyal followers that want to know what you have to say.
Just like email marketing, you need to build a large list that you can communicate to.
Most small business owners don't get how Twitter can be an effective marketing tool.
This is great for a business owner like you that wants to take advantage of the Social Media tools out there and get great exposure without spending a fortune on advertising and marketing.
In order to build a following on Twitter, here's a few great ideas that will get the snowball rolling.
Find other businesses that are on Twitter already What other businesses in your area are on Twitter already? Find the ones that have the same types of customers as you and follow them.
You want to take part in their conversation and see what they are doing.
It's a great way to get ideas for your own Twitter feed.
Then follow some of their followers.
Twitter will show you everyone that is following them.
Look at the list and start adding 10-20 people that look like your target market from that list.
Do not just add everyone.
If you add too many people at a time you might get banned.
Plus it is bad Karma to just pillage someone else's followers.
Find the people that do fit your customer type and just add a few at a time.
Search on Twitter You can easily find Twitter users using Twitter's own search engine.
Just click the search button and go to "advanced" this is a killer tool because you can search by state, city, and even a distance from you.
Talk about targeted marketing! Start by finding people in your city using keywords people might search for like "coffee shop" or "Personal Trainer".
You will be able to see what people are talking about.
When someone asks a question, you can answer it and follow that person.
They will likely follow you back.
It is that simple.
As you post great stuff and they see how much valuable information you send out, they will share it with their friends and you will get even more followers from it.
Add your Twitter ID to your signature If you really want to use Twitter for business marketing, you need to make sure that you let everyone you know aware of your Twitter page and encourage them to follow you.
Add your Twitter page link to your email signature.
Any time you reply to someone with your signature, they will see it.
If they use Twitter, they are likely to follow you.
Tell your customers.
If you send out an email newsletter, be sure to mention it in EVERY newsletter you send out.
Again, this will bring more and more people to become your followers and grow your list.
As people see their post, they will see that they are following you and again, you will get more followers from that too.
It's very easy to get 10-20 new followers each day if you follow these simple steps each day.
It is not about getting 1000s of followers each day.
It is about getting a consistent increase of loyal followers that want to know what you have to say.
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