Business & Finance Social Media

LinkedIn - Social Media for Business Professionals

Are you a business professional? Are you a member of LinkedIn? LinkedIn is a social networking website for business professionals.
Membership in this website association number 200 million plus users located in over 200 countries around the world.
The dynamic popularity of this network is a result of combining business needs and professional networking.
Job Search Engine Extraordinaire According to Forbes magazine, "LinkedIn is, far and away, the most advantageous social networking tool available to job seekers and business professionals today.
" Companies taking advantage of LinkedIn resources have several devices available to assist the talent search for open positions:
  • Entire corporate pages with career sections
  • Positions that are matched to LinkedIn member job profiles
  • Complete access to user and resume data
Who at the corporate level consider LinkedIn as an important part of their hiring and recruitment strategy? PepsiCo has been recruiting people for executive positions using LinkedIn.
Starbucks also employs LinkedIn to search for highly talented applicants at senior levels in the company.
This website has become one of the main job candidate resource tools as well, for other businesses in Corporate America.
On the other hand, members searching for employment can also use LinkedIn to research companies they might be interested in.
Company statistics that may be listed include:
  • Location of the company's headquarters
  • Number of offices and locations throughout the enterprise
  • Current list of company officers
  • Current number of employees
  • Job listing of open positions
  • Other human resources information
Potential candidates can also use information obtained from the sight to profile hiring managers and use their connections for introductions to company recruiters.
LinkedIn also contains a feature that enables job seekers to apply for positions directly to the company job listings using their member resumes.
In addition, members are allowed to endorse each other's qualifications.
A former manager or associate that is also a LinkedIn user would be able to efficiently provide positive references through this networking tool.
Social Media as an Employment Strategy The triumph of LinkedIn as a skills matching employment champion would not be possible without the ability to connect the 200 million users in the system with each other.
The social media network aspect of LinkedIn is what gives the website and more importantly, its users, the opportunity build credibility.
Online information such as applicant photos, personal histories and professional associations support the trustworthiness of its members.
As businesses grow, the need to obtain the freshest, most sought after people becomes a critical component to the company's success.
Social media networking in the global professional area is a main contributor to this ongoing process.
There is no better place to bring together people who are needed with companies that need them.
The ability to connect millions professional people with millions of brands, jobs, skill sets and associations is truly extraordinary.
The hybrid nature of LinkedIn, combining business with social media is what has made this website unique since it's inception.
This network is a heavyweight business influence around the world and will be for some time to come.
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