These days, being non-conventional is incredibly trendy. Relating in any way to a counterculture is very popular, which some would say means it has actually become mainstream instead of €alternative€. Still, many young entrepreneurs have begun to recognize how much money they can make by capitalizing on these trends, which is why so many young people have begun their own businesses in places like Austin, Texas. Austin is well known for the slogan, €Keep Austin Weird,€ and the city has become incredibly famous for its weirdness. As a result, many young entrepreneurs are finding that young people in other parts of the country are willing to buy different products from businesses that come out of Austin. In order to reach large audiences, these start-up businesses are beginning to use their wireless internet service to start their own websites and list products online.

One of the most visible trends in recent memory is the popularity of the €hipster€ style, which has been mastered by many young people in Austin. The good news for online retailers is that they can take advantage of the trend by selling all kinds of clothing that hipsters like. Many hipsters carry smartphones, especially iPhones, and they can easily get wireless internet access with those phones, which makes it possible for them to go shopping no matter where they are. Some of the most common clothing items that online retailers can sell are cheap Ray-Ban knock-off sunglasses, funky hats, solid colored form fitting t-shirts, tight jeans, converse sneakers, bright bracelets, and virtually anything that is neon colored. Of course if you really want your online store to be successful, then it'd be a good idea to create a page for your company on various social networking websites. That way, when potential customers are surfing online with their wireless internet connections, they can get instant reminders from you about various products and promotions.

If you aren't interested in selling clothing, then you may want to consider selling music or music related memorabilia. Austin is world-famous for its indie music scene, and those are both items that people may not be able to find in their own community. If they can't find them locally, then people will use their wireless internet access to find them online, and many times, even if they can find them locally, people would rather make an online purchase if it enables them to save money. If you can offer those products at a lower price than local competitors, then you'll be able to garner a lot of new customers who will continue to support your business. Many people enjoy buying music online because it enables them to get information about new musical groups they may not have heard of yet, and if your company is operating out of Austin, you'll be able to offer people even greater access to up and coming indie bands. Whether you enable people to download music or you mail your products to them, people will be very happy that they can make their purchases instantly using their wireless internet connections.