How can online article submission sites make more money? This is the question that one would suppose many online article submission sites would like to know - that is to say how can they offer the same level of services and still maintain a profitable position and grow in the market place? After considering this topic at a recent think tank meeting, it was suggested that the online article submission companies should hire one or two additional employees to review all the past online articles that were submitted.
Then contact the various authors and ask permission to re-submit key words to each article in the directory.
By doing this, the poorly key-worded articles would be upgraded during the next search engine robotic spider visit.
By optimizing the key words, using the Long Tail Theory, the articles, which received little if any traffic coming from the search engines would appear to have a new life.
Thus, boosting these articles that had key words modified, each would receive more traffic.
More traffic will automatically be converted to more pay-per-click revenues for the online article submission site and therefore increase profits.
It is our contention that the time in labor spent to do the enhanced key wording would indeed, not only pay for itself quite easily, but also bring greater returns in revenue.
Of course, this is not the only thing that online article submission sites must do to retain a profit, but perhaps it is one new strategy that they might consider going forward as sites like Google and Wikipedia dominate the information age online.