Business & Finance Blogging

Whom Should I Blog To?

Ok.
here is one for you.
I have been blogging now for about 6 months and have been told from day 1 that my blog should primarily focus on good content that is SEO friendly.
If you blog as well, then you should know by now that blog content is always king and with content rich posts come the eventual higher search engine rankings.
Since this is standard across the board, what I have been battling with is when I write a post , to whom am I writing my content to.
Should I be more concerned about the reader or should I be more concerned about the search engines that lead the readers to my post.
The reason why I bring up this topic is because I often visit other people's blogs and look at their page ranking.
I sometimes come across a blog that is perfectly written, has all the bells and whistles and comes across as a blog that, in my opinion, should have an acceptable page rank.
When the page ranking is low, it is then that I start to wonder.
What is missing from the blog? Is the blog lacking a primary audience? Is the blog lacking back links? Does the blog have the appropriate plugins? Whatever the reason may be, I am beside myself as to why the owner of the blog would settle for such a poor page rank.
Aren't they blogging for the same reason that I am? Whatever reasons they may have, there are a lot of successful bloggers out there that claim that they have had better success with writing good content with very little regard to SEO.
So one has to imagine how much better their blog would be if they did include SEO.
As for myself, with the help from my mentor, my blog has been set up to have all the necessary plugins that attract the search engines and it is because of this reason that I feel my blog is generating good traffic.
I would not consider myself a great writer so I need all the help I can get.
What I do know is that when I do blog, I take in consideration some basic SEO guidelines.
Here are some rules that I try to follow.
* Have Keyword relevance in my title and subtitle.
* Make sure that I am not over the Keyword density percentage that professionals have said should not be more that 2% of the word count.
* Meta tags and descriptions should accurately reflect what I am writing about.
Taking in consideration all of these basic SEO guidelines ensures me that my content has a better chance of receiving higher page rank.
On the other hand,I try not to exclude the fact that I am writing to a human being and know that it is this balance between the reader and the search engines that both will help my blog ranking.
Dedicated to your success!
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