First thing to do is to take inventory of all your Intellectual Property ("IP") and other assets you may hold-including products you have created, ideas in development stage, logos, Trademarks, Patents, proprietary business processes, and pertinent relationships you've developed.
Now let's look at ways to share your IP with others for profit: 1.
Perhaps you are focused on selling into a particular market with your existing products and services.
Consider a reseller relationship with another Company that will distribute your products into your previously untapped or unreachable markets.
For instance, going from adult to children's markets.
2.
If your products or services complement the product line of another Company, consider offering them a private label scenario.
They will repackage and sell your products with their labels.
I have also done this inreverse-- I may have a built in market for a certain product but did not have the product created so I would private label an existing product to save time and additional development expense.
A competitor could now become an ally.
3.
You've built up quite a mailing list.
Consider using your list to co-market other products or services that are in alignment with your market segment.
4.
Licensing is a great way to get your art, product, book, service, invention or business process out there -- Let another Company develop and distribute your IP and pay you an ongoing royalty fee ranging anywhere from 3% to 20% of net sales.
5.
Consider bundling products and services from other Companies with yours to be able to sell into new distribution channels.
This is often done in electronic retailing (home shopping channels), in discount clubs like Costco, and most especially, online.
EX: Shampoos with styling products; bathing suits with beach towels; Self-improvement e-book packaged with a meditation CD.