In today's world of super-consumerism, we rarely have time to probe deeper & find out the reality! Nowadays, a book is judged only by its cover!

In times like these, it is imperative that one pays attention to ones appearance and image. Image has become a ground-reality and like it or not has far-reaching consequences in our personal and professional life. The perception that people have about you, affects your success in every aspect of your life – be it your job, your social life, even your personal life!

That is true because, no matter who you are or what you do, your success depends on what other people ‘THINK' about you - the image they have of you.

Your personal image has a number of elements. The way you dress, the colors you choose to wear, the way you talk and the way you relate to others are some of the more important ones.

From movie stars, musicians, TV-stars to company-professionals, senior executives and CEO's everyone nowadays are concerned about the image they portray.

At this juncture the job of an ‘Image Consultant' is of prime importance!

An Image consultant works with individuals on their appearance, behavior, and communication skills. Professional image consultants offer help with wardrobe, makeup, communications, body language and more. Image consultants provide services to executives, politicians, television personalities, job seekers, stay-at-home moms, busy professionals, beauty pageant contestants, and anyone looking for a confidence boost. To become a successful Image-Consultant one has to have the following qualities:

• Good understanding about Fashion
• Awareness of global-trends
• Overview of Fashion-merchandising
• A good network of with cosmetologists, hair stylists, event planners, fashion designers and other professionals.

It is highly recommended though to start off one should have a degree/diploma in Fashion or at least a certification in order to prosper in this field or industry.

There are various areas where your expertise would be sought like-

• Marketing Field: An Image consulting is a type of brand development. Their image reflects the confidence and identity that they would like to develop in a social setting. So many image consultants nowadays are being hired by Brand Marketing companies too.
• In Fashion Industry: Part of being an image consultant is being a fashion stylist. Your experience as a fashion designer, assistant, blogger or executive will give you the credentials to create a new wardrobe for your client.
• In Corporate Culture: Your work in the corporate or entertainment world supports your expertise. You should have an extensive and adaptable knowledge of corporate culture to be a successful Image-consultant in the corporate arena.

As a Fashion/Image consultant your role would be the following:

• Help your clients maintain a positive image. For this, you must first meet your client to understand where your help is most needed.
• You will also help your clients determine styles that are suitable and those that are not.
• A consultant also helps choose clothes that work best for a client's skin and body shape.
• Added to consultation you would also joins your clients on a shopping spree, picking up the best-suited fashion articles for themselves.
• Finally, you should be able to teach your clients to choose the right kinds of clothes and combination when you are not around.

 

So, go on and pursue a satisfying career as an Image-Consultant and manage the most important asset anyone has-their IMAGE!