So many small business owners make a critical mistake when starting their business and they don't even realize it.
They never think about building a business plan.
A well thought out, sound business plan is critical to the operations of a company and also when trying to secure financing.
Don't look at it with a single purpose of getting a loan only but as a tool to develop and grow your business.
Anytime a business owner asks me for my advice, I tell them to not put together an ordinary business plan but instead build a great one that will product results.
The thing to remember is that all of the content of the business plan must always match your purpose.
Here are some often overlooked sections of the business plan you need to include and focus on:

• Estimate your sales revenue - A sound business strategy is to look at the market your product or service is best suited for.
  Once you've done that you'll want to come up with anestimate of how much of the market will be yours.
  Don't forget about the competition, their size, their years in the market and how much of the market they already have.
  This is the one step in the business plan you need to be extremely honest and quite realistic.
  
• Find a location - Where will your company do the majority of its business?Will it be an e-commerce store or will it be a brick and mortar storefront.
  Think about all of your options.
  Sure the idea of working from home sounds great but if you sell something that needs to be seen or explained in person, then working from home isn't the best fit for you business.
  What will work best for your product and service?What will work best for your personality? The answers to these questions is what can lead to the success of your business.
  
• Put together an organizational plan - Make sure your business plan covers all of the skills and talent you are putting into the company.
  Anything that will be used to ensure the company can survive will go into it.
  If you or your partners do not have all of the necessary skills, include in the business plan how you plan on getting by without them or where you plan on getting them such as hiring freelancers.
  The basic rule to follow is that anything vital to the success of your business will be in the plan.
  
• Cover accounting issues - You can't really expect to succeed as a company if you don't know how much money is coming in to the business or how much is being paid out.
  You need an organized way to keep track of all changes especially when it comes to the finances of your business.
  It may be the most important aspect of starting up a business.
  How you go about it is up to you.
  You can either do it yourself, hire an accountant or set up a program to do it for you.
  Just make sure it gets done.