Business & Finance Careers & Employment

Sales Trainer Job Description

    Duties

    • The duties of the sales trainer are to plan, conduct, coordinate and implement a comprehensive training program for the sales staff. The training components will be geared toward new hires, existing sales staff and sales professionals who seek one-on-one assistance.

      Many sales trainer positions are full-time positions. Often, when the trainer is not conducting formal seminars, he should be accessible as a resource for sales professionals to seek help for additional training.

    Experience

    • The sales trainer must have five or more years of sales experience with a proven track record in general, and should have at least two years of experience in sales in the same industry as the company. The trainer should also have experience in teaching sales techniques to others.

    Presentation Skills

    Program Development

    • The sales trainer is expected to develop a training program that is unique to the organization's goals, values and mission statement.

      The program should be continually monitored for effectiveness and suitability to the sales team, the economy, the demographics and the competition.

      The training program should include skills that will enhance the sales staff productivity: closing skills, consultative sales skills, overcoming objections, product knowledge and writing contracts.

    Professionalism

    Compensation

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