Americans consider themselves more informed compared to 10 years ago.
According to a recent Rasmussen Poll, that's how 67% of respondents feel.
Although, as might be expected, the source for news and information varies greatly by age as well as other demographics.
What does this mean now and in the future? The majority of younger people, those under 50, look to the Internet as the best way to get news and information.
The majority of those in the 50-64 age group get their news from broadcast outlets while nearly two-thirds of the 65+ segment turn to television and radio as their first choice.
The latter group was the only one to place newspapers ahead of the Internet When asked which is the most reliable source for credible news and information 40% of the total sample said it was broadcast news followed by the Internet with 29% and newspapers with 21%.
Interestingly, a plurality of all those above 50 years of age (44%) identified broadcast news as the best source.
However only 19% of those 50-54 polled pointed to newspapers compared to 32% of those 65+.
By the same token, 25% of the younger of these two demographic chose the Internet versus 12% of the 65+ respondents.
There's little doubt when one examines the research findings that America, and the world, is headed toward a paperless society.
This will not occur over night, but it is happening.
Look at how Internet usage has exploded in the last decade.
And upcoming generations can be expected to utilize and depend on the Internet even more than younger adults do today.
So the social networking phenomenon is becoming an important communications tool of the growing New Seniors population.
There are currently 30 million pre-boomers ready to welcome the 76 million baby boomers, who start turning 65 in 2011, as they join the New Seniors' ranks.
In the next five years, our numbers will swell to nearly 50 million and continue to grow of one every ten seconds through 2030.
So, if you are already 65, or a boomer turning 65, you're part of the New Seniors movement.
And this means you're in good company.
According to a recent Rasmussen Poll, that's how 67% of respondents feel.
Although, as might be expected, the source for news and information varies greatly by age as well as other demographics.
What does this mean now and in the future? The majority of younger people, those under 50, look to the Internet as the best way to get news and information.
The majority of those in the 50-64 age group get their news from broadcast outlets while nearly two-thirds of the 65+ segment turn to television and radio as their first choice.
The latter group was the only one to place newspapers ahead of the Internet When asked which is the most reliable source for credible news and information 40% of the total sample said it was broadcast news followed by the Internet with 29% and newspapers with 21%.
Interestingly, a plurality of all those above 50 years of age (44%) identified broadcast news as the best source.
However only 19% of those 50-54 polled pointed to newspapers compared to 32% of those 65+.
By the same token, 25% of the younger of these two demographic chose the Internet versus 12% of the 65+ respondents.
There's little doubt when one examines the research findings that America, and the world, is headed toward a paperless society.
This will not occur over night, but it is happening.
Look at how Internet usage has exploded in the last decade.
And upcoming generations can be expected to utilize and depend on the Internet even more than younger adults do today.
So the social networking phenomenon is becoming an important communications tool of the growing New Seniors population.
There are currently 30 million pre-boomers ready to welcome the 76 million baby boomers, who start turning 65 in 2011, as they join the New Seniors' ranks.
In the next five years, our numbers will swell to nearly 50 million and continue to grow of one every ten seconds through 2030.
So, if you are already 65, or a boomer turning 65, you're part of the New Seniors movement.
And this means you're in good company.
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