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5 Tried and true methods for link building

Link building has always been an important part of getting your website ranked for your keyword terms. Even with changes to search engine algorithms, link building has continued to be an important piece of the puzzle.

Whether you are trying to inject new life into an old site or need to build some links to a brand new site, these tried and true methods of link building will help you get the search engine rankings that you need.

Creating valuable content - The best types of links are natural links that are given to your website from other websites. If you want to encourage links, the best way to do it is by creating quality content on your website to begin with.

If you become a trusted source in your niche, you'll get links from other bloggers and other website owners. Focus on publishing resource lists, posting how to articles and using other forms of "link bait."

Article marketing - Syndicating articles in article directories is a fast and easy way to build backlinks. Ezinearticles.com and other high PR directories allow you submit articles to their sites for free.

Some of the PR is passed on to your website and your article could potentially be republished on many sites around the 'net. Make article submission a regular part of your backlink building activities.

Comment on blogs- When you leave a comment on a blog it automatically creates a backlink to your website. If you use this method of link building, you have to keep in mind that you should be posting on blogs that do not have a "no follow" policy and the comments should be quality.

Don't spam a bunch of blogs with promotional comments hoping to get backlinks. Add value to the conversation and be helpful in your comment.

Encourage social bookmarking - You can encourage your website visitors to add your articles, resources or blog posts to social bookmarking sites. Have your website tech person add code to your website, or add your own, to make it simple for visitors to add your post to Digg.com, Reddit.com, StumbleUpon.com and other social bookmarking sites.

With one click your article can be added to these sites, which provides a valuable backlink and may encourage others to link to you as well.

Ask for links - Asking for backlinks is one of the oldest methods of developing backlinks. Although many people don't use it anymore, it can still be a viable method for obtaining links if you go about it the right way.

The key to being successful with this method is researching the sites you approach for links carefully. Be sure their sites are directly related to the content of your site.

Try to find a contact name for the website owner and send a personalized message. Emphasize the benefits that their visitors will get from visiting your site and give them easy code to use to create their link.

By applying any one of these tactics you can increase your backlinks - which will improve your traffic and your search engine rankings.

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