Nowadays over 20% of all visits to your website are made from mobile devices - smart phones such as the iPhone and Android.
Mobile devices also include the iPad and other computing tablets.
Globally, far more mobile devices are being sold than computers and laptops.
Because of this your business needs to have a mobile website.
Have you had a look to see what your regular website looks like from a mobile phone? If your website is like the vast majority of sites out there, chances are it doesn't look too good.
The usual problems are the text is too small to read, and the user has to scroll side to side and up and down to read anything.
To appeal to a mobile phone user, your website needs to have the functions a mobile phone user is used to.
For example, on the iPhone the user is presented with little icons for each function, such as phone, email, messages, calendar etc.
Then the phone user comes to your website and they are presented with an unreadable website.
Rather than struggle with this, they will usually leave your site.
For example, consider if you have a service business and someone wanted to make an appointment.
Doing this simple task on a normal website viewed through a mobile device can prove to be 'mission impossible'.
You've lost a potential client, and you weren't even aware of this.
Can you afford to allow a full 20%+ of visitors to click away out of frustration with your site? It doesn't bear thinking about, but that's exactly what happens every day.
If your website has been optimized for mobile phone use, when the user looks up your site they are automatically shown the mobile version of your business website.
On a computer they will be shown your regular site.
Because the screen area on a mobile device is smaller, the mobile version of your site will look different, as less information can be displayed.
What the user will normally see is your logo or banner, and a series of icons.
These icons typically show your most important information such as your opening hours, main services, special offers and of course your location and contact information.
Often there is a 'Click to Call' icon or link.
This means they can click this icon from their phone and a call will be automatically made to your business from your mobile website, without the user ever having to know your telephone number.
If you don't wish to change your main website to incorporate mobile phone functionality, the 'work-around' for this is to buy the .
mobi version of your domain name if it's available, and have a mobile website site built on this.
When you are considering upgrading your main business website, it's essential to ensure your website designer includes mobile functionality in the set-up, as this is the future of the internet.
Mobile devices also include the iPad and other computing tablets.
Globally, far more mobile devices are being sold than computers and laptops.
Because of this your business needs to have a mobile website.
Have you had a look to see what your regular website looks like from a mobile phone? If your website is like the vast majority of sites out there, chances are it doesn't look too good.
The usual problems are the text is too small to read, and the user has to scroll side to side and up and down to read anything.
To appeal to a mobile phone user, your website needs to have the functions a mobile phone user is used to.
For example, on the iPhone the user is presented with little icons for each function, such as phone, email, messages, calendar etc.
Then the phone user comes to your website and they are presented with an unreadable website.
Rather than struggle with this, they will usually leave your site.
For example, consider if you have a service business and someone wanted to make an appointment.
Doing this simple task on a normal website viewed through a mobile device can prove to be 'mission impossible'.
You've lost a potential client, and you weren't even aware of this.
Can you afford to allow a full 20%+ of visitors to click away out of frustration with your site? It doesn't bear thinking about, but that's exactly what happens every day.
If your website has been optimized for mobile phone use, when the user looks up your site they are automatically shown the mobile version of your business website.
On a computer they will be shown your regular site.
Because the screen area on a mobile device is smaller, the mobile version of your site will look different, as less information can be displayed.
What the user will normally see is your logo or banner, and a series of icons.
These icons typically show your most important information such as your opening hours, main services, special offers and of course your location and contact information.
Often there is a 'Click to Call' icon or link.
This means they can click this icon from their phone and a call will be automatically made to your business from your mobile website, without the user ever having to know your telephone number.
If you don't wish to change your main website to incorporate mobile phone functionality, the 'work-around' for this is to buy the .
mobi version of your domain name if it's available, and have a mobile website site built on this.
When you are considering upgrading your main business website, it's essential to ensure your website designer includes mobile functionality in the set-up, as this is the future of the internet.
SHARE
