This is a continuation from our previous articles on how to build your own online home business.
Now that you have got your website up and running, products from vendors with their links, inserted in your posts, congratulations for getting this far.
However, there is no point in building a website to sell products when no one knows it is there.
It is also true that sometimes even if they know it's there, they still would not want to go there.
If that is the case, you need to make sure you website's presentation, layout, content and navigation makes it easier for the user to obtain the information they are after and have a memorable user experience.
I guess the point is, you must build something that people trust enough to buy from you or to keep coming back to, or better still to refer to their friends and families.
The area you need to focus on more, is in promoting and marketing of your website to potential buyers.
No traffic, no potential buyers, no profits.
Several ways to drive traffic to your website.
Some are free and some will cost you money.
The paid programs can be costly especially if you are not familiar with how to use them properly.
For our case, we will do everything for free because we do not want to spend any money on something we could always get for free.
Going after free organic traffic is not always the best way but it will do for our exercise and if anything, you should master the free methods first before looking into paid programs otherwise you will lose money.
To get ranked for search engines while advertising for traffic, you will need to start building backlinks from higher ranked websites back to your website.
Many ways of doing this.
You could leave your link in your profile in social networking sites, news groups, or blogs of people who allows users to comment on their posts.
You could do it with article marketing where you write articles and submit to article directories like EzineArticles.
Some people have experienced very good results from using EzineArticles.