The field of logo design is gaining rapid momentum in today's technological age, the purpose here is to inspire the observers towards any certain entity through a symbol which represents that same entity. The field of logo design has generally gone through great evolutionary processes, from hand drawn items to computer generated images, the overall aim of creating a striking image that makes an instant impression in a person's mind is the overall aim of logo designing. It is often seen that firms tend to invest heavily on the marketing and selling of the products, this includes how their products look like since many of the buyers tend to judge any certain object just by its appearance therefore a lot of investment is done towards logo designing so that it puts up a great first impression in front of the users of the product. It is commonly seen that the images used by the firms varies differently such as animals, crests, word art, symbols and so on. Many of the sports teams all across Europe and the United States tend to use images of lions, rams, snakes, tigers, eagles and other animals that are known for their specific qualities. The aim here is to compare the team's overall image and performance with that entity and put up a solid impression in front of the supporters as well as the opposing side. Logo designing also greatly serves the governments of different nations across the globe as they tend to put forward their former glory times or current good times in front of the common masses as well as other governments by the usage of such symbols. It is important to note here that many multinational firms tend to change their symbols through the passage of time according to the requirements of different customs, traditions and also due to various other factors, therefore it is the job of logo designers to create something which is better than what was being used by the firm previously and what is being offered by any rival firm. Overall, it is appropriate to assume that some of the most creative young minds in today's age tend to go in the field of custom logo designing.

2013-is the most productive year for web design industry.  Several new developments have been implemented on web designs to make them more attractive, appealing and interesting to the target audience of a web designs. The overall effectiveness of a website depends upon how far the web design has successfully anticipated most alluring features, techniques and tactics to increases users' traffic to a website. Web design should be most appropriate to engage users' attention towards the objectivity of a website. The objectivity of a website can be ranged from giving information to persuading customers to buy a purchase a product online form a website