With an online business, it's not always about hitting home runs with promotions.
Consistent, positive actions always play a big part in online marketing success.
You've got to take action almost on a daily basis if you want your business to move forward in strides instead of small steps.
You'll want your online business to be built on four legs or more if possible.
A table with two legs or one leg isn't going to last long.
By applying yourself consistently, you are building a stronger foundation for your business.
With consistent action, you create the potential to get consistent traffic and therefore, a predictable income.
You see, if you are not taking daily focused action, you are building a straw house that can be blown away if there was a big bad wolf that could do it.
At the same time, you will also want to build up different traffic sources for your business so that you not only safeguard your lead generation process, but also multiply your traffic.
If you rely on just one traffic source, that's a table with only one leg (a table that is not very stable).
So you should focus deeply on one traffic source in the beginning, be it article marketing, pay per click marketing or another marketing method.
Then, once you are successful with that method, diversify into other traffic generation sources.
Find one traffic strategy and again concentrate deeply on it until you are getting profitable from it.
Keep on doing this and you have a business that is like a table with 4 legs or more.